Founder-led studio · Erode, Tamil Nadu

Websites, software and systems that help real businesses grow.

Founder-led from Erode, Tamil Nadu — building business websites, custom software, mobile apps, automation and digital growth for clients across India and remotely worldwide. Talk directly to the founder, agree a written scope, and own the code on final payment.

You own the code and the accounts You talk to the person building it Erode-based, working across Tamil Nadu Every enquiry read by the founder
How we quote
A written scope before anything starts. No hourly surprises.
Who you talk to
The founder. Not an account manager relaying messages.
What you own
Source code, design and every account, on final payment.
Where we work
Erode and Tamil Nadu in person, India and abroad remotely.
Website preview

See your business online before you build.

Enter a few details about your business and explore five different website design directions built around your name, your services and your town. It runs in your browser — no account, no upload, nothing sent anywhere.

A design preview, not a published website. Free, and there is nothing to sign up for.

Five directions, not five colour schemes

Each one differs in structure, not just palette — a different header, a different opening, a different rhythm down the page.

Minimalist Maximalist Modern Business Geometric Editorial Premium
  • Built from your details, by fixed rules — not by AI
  • Change colours, type, sections and buttons as you watch
  • Keep it as the starting point for a real project
A practical place to start

A business website with a clear route to an enquiry.

For local businesses that need a professional online presence and a simple way for customers to get in touch.

Explore the website & local search offer

Agree one clear launch scope

  • Business website with clear service pages
  • Local search foundation and Google Business Profile support
  • WhatsApp, phone and public enquiry form
  • Analytics to measure enquiry actions
  • Code ownership and a written handover

Custom quote. Domain, hosting, ongoing SEO and advertising are itemised separately.

02 What we do

More ways to improve how your business works

Every engagement starts with the business outcome. The technology follows from that, not the other way round.

01

Website design & development

A fast, findable website that turns visitors into enquiries.

  • Custom design, no template resale
  • Technical SEO and schema from day one
  • Analytics and conversion tracking ready
  • Hosting, deployment and handover
Read more about Website design & development
02

Mobile app development

Apps your customers actually keep on their phone.

  • Play Store and App Store submission
  • Location, maps and offline handling
  • Backend, auth and role separation
  • Post-launch update cycle
Read more about Mobile app development
03

UI/UX and product design

Interfaces people can use without being trained.

  • User flows and information architecture
  • Design system, not one-off screens
  • Accessibility and contrast built in
  • Developer-ready handoff
Read more about UI/UX and product design
04

Custom software & SaaS

Software shaped around how your business actually works.

  • Multi-tenant and role-based from the start
  • Customer and admin portals
  • Payments and third-party integrations
  • Reporting and dashboards
Read more about Custom software & SaaS
05

CRM, ERP, HRMS, LMS & billing

One system instead of six spreadsheets.

  • Bookings, inventory and billing
  • GST-aware invoicing workflows
  • Attendance, payroll inputs and HR records
  • Dashboards for the people who decide
Read more about CRM, ERP, HRMS, LMS & billing
06

Digital marketing & SEO

Be found by the people already searching for you.

  • Local SEO for Tamil Nadu search
  • Technical SEO and Core Web Vitals
  • Conversion rate optimisation
  • Transparent monthly reporting
Read more about Digital marketing & SEO
03 Industries

Built for whatever your business actually does

The workflow changes; the engineering discipline does not. Pick a sector to see what the work usually turns out to be.

Retail & e-commerce

Stock lives in one place, sales happen in another, and the two only meet when someone reconciles them by hand at the end of the week.

What we typically build

Catalogue and inventoryOnline orderingGST invoicingDelivery trackingWhatsApp order updatesSales dashboard

Where it usually starts

One catalogue that stock and sales both read from. Ordering and delivery come after the numbers stop disagreeing.

Talk about Retail & e-commerce →
Selected work

What we are building

See all our work →

How to read this page. Every project below is labelled with its real stage — client project, active build, specified, or concept. We do not present an idea as a shipped product or an internal tool as a client engagement.

AI-generated project illustration for Meyra
MeyraAI-generated illustration

Meyra

Personal AI operating system
Active build

A local-first desktop AI system that takes a goal from research and requirements through design, code and QA, keeping project memory across sessions instead of starting from scratch every time.

Problem, scope and current status
Problem
AI work is scattered across chat, files, terminal and browser, and the same context has to be re-explained every session.
Scope
Electron desktop shell, mission execution graph, project file operations, provider abstraction across cloud and local models, permission-gated machine actions, Tamil/English/Tanglish voice architecture.
Status
Core runtime implemented and tested. Persistent desktop presence, live voice and several advanced surfaces are still in progress.
ElectronTypeScriptLocal-firstMulti-provider AI
AI-generated project illustration for Ooruva
OoruvaAI-generated illustration

Ooruva

Local business discovery ecosystem
Active build

A hyperlocal discovery platform for real neighbourhood businesses — a customer app, a vendor app and an admin console that share one verified business directory.

Problem, scope and current status
Problem
Small local businesses are hard to find in any structured, trustworthy way, and most have no searchable menu, offers or digital profile.
Scope
Customer discovery with location, category and budget filters; business profiles with menus, hours, offers and reviews; vendor onboarding with document verification; admin moderation, fees and audit logs.
Status
Substantial implementation exists. Backend consolidation and several V1 functions are being finished before public release.
AndroidSupabaseMaps & locationTamil + English
AI-generated project illustration for InkNexis
InkNexisAI-generated illustration

InkNexis

Tattoo studio operating system
Active build

Multi-tenant SaaS covering the whole tattoo studio lifecycle: customer history, design and placement preview, quote, booking, consent, session, aftercare, artist commission and analytics.

Problem, scope and current status
Problem
Studios run on Pinterest, Photoshop, WhatsApp and paper forms, so customer, design, consent and payment records never live in one place — and customers cannot see placement or size before the session.
Scope
Tenant isolation and RBAC, customer passport CRM, design library, placement and sizing in cm/in, virtual preview, appointments and walk-in queue, deposits, digital consent, aftercare schedules, staff attendance and commission.
Status
Two master specifications merged into one product line (formerly InkFlow). Production foundation in progress; full module completion not yet verified.
Multi-tenant SaaSPostgreSQL + RLSPWAAI concepts
AI-generated project illustration for Natural beauty brand website
Natural beauty brand websiteAI-generated illustration

Natural beauty brand website

Retail website — implementation example
Active build

A mobile-first product storytelling website for a natural and organic beauty brand, built to convert search and social visitors into WhatsApp enquiries rather than force early e-commerce. Presented as a technical implementation example.

Problem, scope and current status
Problem
The brand existed only on social media, and unverified ingredient or benefit copy carries real trust and compliance risk.
Scope
Home, products index, product detail pages, about and contact; structured product data; per-product WhatsApp CTAs; JSON-LD, sitemap and robots; image optimisation; a build check that refuses to publish an incomplete product page.
Status
Implementation complete. Public launch waits on verified product photography, approved label facts and DNS.
Next.jsSSG/ISRStructured product dataWhatsApp conversion
How we work

Five stages, and you see the end of each one

No project disappears into a black box for two months. Each stage produces something you can look at, and the next one does not start until you have signed off on the last.

Payment terms: 50% advance and 50% on completion, or milestone-by-milestone on larger projects. Domain registration and renewal are charged separately.

Discovery and goals

We start with what the business needs to happen, not with a feature list. What is the outcome, who is it for, and how will we know it worked?

Scope, proposal and milestones

A written scope with what is included, what is not, the milestone plan and the price. Nothing starts until you have that in hand.

Design and technical architecture

Interface design and the architecture underneath it — data model, roles, integrations — reviewed with you before code.

Development, QA and review

Built in milestones you can see. Every milestone is tested and reviewed with you before the next one starts.

Launch, measurement and support

Deployment, analytics, handover documentation and a support arrangement — so the project does not end the day it goes live.

Free website review

Already have a website that is not bringing you anything?

Send us the address and we will go through it properly — loading speed, how it behaves on a phone, technical SEO, broken links, metadata and the path a visitor takes to contacting you — then tell you what is worth fixing and what is not. If your site is fine, we will say so.

Get a Free Website Review See what we check →

Reviewed by a person, not an automated score generator. We will tell you when we can get to it.

04 Before you ask

The questions we get first

Straight answers, including the ones about money.

What does a website actually cost?

We do not publish a package price, and here is the honest reason: two websites that look similar from the outside can differ by four times in build time. A number posted on a page would either be so low it means nothing, or so high it puts off work we would have enjoyed doing.

What we do instead is quote from a written scope. Tell us what the business needs, we ask the questions that actually change the number — page count, functionality, content, integrations, who maintains it afterwards — and you get inclusions, exclusions, milestones and a price in writing before you commit to anything. That costs you nothing.

Domain registration and renewal are charged separately, and third-party subscriptions, paid plugins, payment gateway charges and ongoing marketing are not included unless the scope says so. See pricing for the full list.

How long does a project take?

It depends entirely on scope, and we would rather give you a real date than a comfortable one. A straightforward business website is usually a matter of weeks; a custom platform with accounts, roles and payments is months. You get a milestone plan with dates in the proposal, and we tell you as soon as anything threatens one.

Do I own the code and the design?

Yes. On final payment you own the deliverables, the source code and the accounts. We do not lock you into hosting, a proprietary builder or a licence you have to keep paying for.

Do you work with businesses outside Erode?

Yes. We are based in Erode and work in person across Erode, Pallipalayam, Namakkal, Coimbatore, Tiruppur, Karur and the rest of Tamil Nadu, and remotely beyond that. Most project work happens over calls and shared documents regardless of where you are. If you are local, the page on website development in Erode covers what that looks like by industry.

Seven more in the full FAQ.

05 One of our own builds

Meyra, the assistant we run the studio on

meyra — internal build

Meyra, give me my morning briefing.

Meyra Two priority items today: the InkNexis architecture review at 11:30 and the Ooruva vendor pilot check-in at 15:30. One proposal is waiting on your sign-off.

TRY A COMMAND

Meyra is one of our own builds — not a product for sale yet. Read more about Meyra

Meyra is an internal build, not a product for sale. It is here because it is the clearest thing we can show you about how we think about software: a narrow job, done properly, with the status of every item stated rather than implied.

The panel is a drawn interface, not a screen recording. Try the three commands to see the shape of the thing.

Next step

Tell us what you want to build

Send a short description and we will come back with questions, an approach and a written scope. No obligation, and no pressure to decide on the call.